Event report

Looking back on the « Launch party for PARIS mag by BONJOUR FRANCE »

Let’s take a look back at the “Launch party for PARIS mag by BONJOUR FRANCE”, which marked the official inauguration of PARIS mag by BONJOUR FRANCE.

BONJOUR FRANCE organized two exceptional soirées to celebrate the recent launch of PARIS mag on April 3 and 10, held at the CCI France Japon premises, at L’Espace@CCIFJ.

In total, 212 participants attended the two events, with 103 guests on April 3 and 109 on April 10. Media representatives, influencers, and France enthusiasts gathered to share a unique experience celebrating French culture. All guests also followed the dress code, incorporating a touch of blue, white, or red into their outfits, each with their own personal style.

The event began with opening speeches from representatives of the CCI France Japon. On April 3, the general manager Nicolas BONNARDEL opened the evening, followed on April 10 by the administrator Bernard DELMAS, who also delivered a speech.

Next, Mayu HANDA, Director of BONJOUR FRANCE, presented BONJOUR FRANCE’s 2026 event and unveiled “PARIS mag by BONJOUR FRANCE,” introducing three key pillars designed to bring new momentum to the project. First, to highlight the richness of France’s regions and recent local information through articles published in the digital magazine. Second, to organize future events at L’Espace@CCIFJ, such as Talk-Shows or food and wine or champagne pairing tastings. Finally, to launch a “Select Shop PARIS mag” at upcoming markets and BONJOUR FRANCE events.

In addition, the Talk-Show by Françoise MORÉCHAND, a French lifestyle consultant and essayist, was a highlight of the soirées. It offered a refined glimpse into the French “Art de Vivre” and captivated all attendees.

During the cocktail, a selection of breads, wines, and chocolates generously provided by our sponsors was offered to guests, who greatly appreciated these delightful treats. At the end of the evenings, a raffle was held, featuring various prizes, including Assemplage items and BONJOUR FRANCE tote bags, generating great excitement among the guests.

We would also like to express our heartfelt gratitude to our sponsors for contributing to the success of these evenings. We hope these events allowed you to discover, or rediscover, the French Art de Vivre through PARIS mag and BONJOUR FRANCE.